Effective paid search marketing will help you increase sales, reach new customers and deliver cost effective results. Whether it’s used for lead generation or integrated digital campaigns, PPC is a highly cost effective method of advertising across search engines and websites. You only pay when a user clicks on your ad, and you control how much you pay for each click.
There are multiple options and formats for Pay per Clicks campaigns, and part of our role in running these is making sure we are utilising these options correctly and optimising them to create the best ROI for your business. Options we may recommend include:
- Search Ads across Google, Bing and other search engines
- Shopping Ads promoting product through images across the top of the search results page
- Retargeting & Display Advertising
- YouTube video and text In-Stream & In-Display campaigns
- Click to Call campaigns
As a Premium Google Partner we are among the first to be informed about Google updates and new ad formats, and all our Account Managers hold valid Google qualifications.
As part of managing your account, Mangostorm provides weekly reporting with clear, easy to understand insights to how the campaigns are working and results. The campaigns are managed by you dedicated Account Manager on a daily basis. Our focus is on being flexible and reactive so we can optimise and amend campaigns in real time to reflect search trends and customer behaviour effectively.
Already Have PPC Campaigns Running?
Our PPC Health Check is a one off service where we can deep dive into your account to determine where we can improve account performance, ensure all possible features are being utilised and if the account is scalable and has potential to grow whilst improving ROI.
The Health Check will give insights& recommendations on the following criteria:
- Account Structure
- Effective use of all features
- Quality Score
- Campaign Optimisation
- Use of keywords
Find out more about our Health Checks HERE